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Payment methods in Poland

Europe
2methods
18banks

Just over 32 million Poles, close to 90% of the total population, are now online. And the average online shopper spends US$1,038 each year with e-commerce merchants.

Market takeaways

  • Just over 32 million Poles, close to 90% of the total population, are now online. And the average online shopper spends US$1,038 each year with e-commerce merchants.
  • Poles make 10% of all their retail purchases online. The e-commerce sector is worth US$36 billion, a figure expected to rise to US$54 billion by 2027.
  • Poles use digital payment methods in more than 80% of all online transactions. Bank-transfer app Blik on its own has almost a 30% market share.
  • Polish online shoppers make 43% of all their purchases using a mobile device. To succeed in Poland, make sure your checkout is optimized for mobile commerce.
  • Almost 40% of Poles shop with e-commerce sites based in other countries. In 2022, this trade was worth almost US$2 billion.

Population

39.9M

Online population

32.3M

B2C e-commerce

$32B

Banked population

93%

Credit card population

25%

E-commerce of total retail

10%

Payment method breakdown

  • Card15%
  • Cash2%
  • Bank Transfer67%
  • E-Wallet15%
  • Other1%

Card scheme breakdown

  • Visa51%
  • Mastercard49%
  • American Express0%
  • Local schemes0%
  • Other0%

Cross-border e-commerce

Cross-border shoppers

38%

Share of e-commerce

6%

Cross-border value (est.)

$1.9B

All payment methods in Poland

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Sources