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Payment methods in Norway

Europe
1method
11banks

Norwegian e-commerce is worth US$26 billion, in a country of under 6 million. By 2027, this will have risen to US$41 billion.

Market takeaways

  • Norwegian e-commerce is worth US$26 billion, in a country of under 6 million. By 2027, this will have risen to US$41 billion.
  • In 2022, Norwegians completed almost 40% of all online purchases using a mobile device, up marginally from 2021.
  • Norwegians buy a quarter of all their online shopping, worth almost US$6 billion a year, from merchants in other countries.
  • Norwegians use digital payments in almost 60% of online transactions. Popular payment methods include Klarna, AfterPay and PayPal.
  • The average Norwegian spends US$4,771 with e-commerce merchants. By 2027, this will have risen to US$7,282.

Population

5.5M

Online population

5.4M

B2C e-commerce

$23B

Banked population

99.9%

Credit card population

72%

E-commerce of total retail

16%

Payment method breakdown

  • Card43%
  • Cash2%
  • Bank Transfer17%
  • E-Wallet18%
  • Other20%

Card scheme breakdown

  • Visa6%
  • Mastercard9%
  • American Express0%
  • Local schemes56%
  • Other28%

Cross-border e-commerce

Cross-border shoppers

66%

Share of e-commerce

25%

Cross-border value (est.)

$5.8B

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