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Payment methods in Malawi

Africa
3methods
4banks

Mobile money account penetration is 46%, well above the 25% formal banking rate.

Market takeaways

  • Mobile money account penetration is 46%, well above the 25% formal banking rate.
  • USSD is the primary access technology for mobile money, reflecting low smartphone penetration.
  • The National Financial Inclusion Strategy 2024–2028 targets 95% formal financial access by 2028.
  • The digital payments market is projected at US$3.52 billion in 2024, growing at 18.20% annually through 2028.
  • Airtel Money and TNM Mpamba are the two dominant mobile money providers.

Population

~21M

Online population

~6M

Banked population

~25%

Mobile Money Penetration

~46% of adults

Credit card population

~2%

Payment method breakdown

  • Cash50%
  • Mobile Money42%
  • Bank Transfer5%
  • Card2%
  • Other1%

Card scheme breakdown

  • Visa55%
  • Mastercard40%
  • Local Schemes5%
  • Other0%

Cross-border e-commerce

Market data coming soon.

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