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Payment methods in Ethiopia

Africa
4methods
4banks

Telebirr has grown from zero to 54.8 million users in four years, evolving into a "super app" for payments, government services, and e-commerce.

Market takeaways

  • Telebirr has grown from zero to 54.8 million users in four years, evolving into a "super app" for payments, government services, and e-commerce.
  • Digital transactions exceeded cash transactions in Ethiopia for the first time in the 2023/24 fiscal year.
  • M-Pesa entered Ethiopia in 2023 via Safaricom (with ~2M early users), introducing competition.
  • The National Bank of Ethiopia launched Phase Two of its National Digital Payments Strategy (2025–2029), targeting full interoperability and digital ID integration.
  • Banking sector deposits grew from 1.04 trillion birr in 2020 to 3.55 trillion birr in 2025.

Population

~130M

Online population

~25M

Banked population

~45%

Mobile Money Penetration

~50% of adults (registered)

Credit card population

~1%

Payment method breakdown

  • Cash55%
  • Mobile Money35%
  • Bank Transfer8%
  • Card1%
  • Other1%

Card scheme breakdown

  • Visa60%
  • Mastercard35%
  • Local Schemes5%
  • Other0%

Cross-border e-commerce

Market data coming soon.

All payment methods in Ethiopia

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